John Kelly

Over 25 years as an executive sales leader with record of performance driving revenue growth, territory expansion and turning around operations to profitability.
Guided consolidation of 24 Coors distributor partners; advised on business plans, organizational structure, compensation systems, service models and marketing, enabling 21 of 24 markets to outpace industry growth trends.
Transformed 3.4% sales decline into 11.4% growth, winning “Silver Award” for top-performing market through effective use of local sponsorship programs and enhanced retail execution.
Increased profits by $10M through new pricing strategy based on AC Nielsen analysis, price promotions and discount strategy to realign Heineken’s long-term territory growth strategy with demand.
As a small business owner for 6 years, I defined and lead the strategic direction of this pest control company. Pursued new clients and generated consistent referrals. Developed and managed annual business and operating plan.

By utilizing coaching & development skills I have developed dozens of direct and indirect reports to a higher level in organizations. This has been some of my proudest accomplishments helping people achieve their professional and personal goals.
Have been a public speaker and facilitator for many sales meetings and rallies throughout my career.
Co-led integration of Coors and Miller product lines, teams and operations in market by educating and coaching employees, resulting in award for demonstrating “Thirst for Learning.”

Achieved ongoing recognition for business development, strategic account management and team leadership skills. Introduced aggressive sales strategies with enhanced retail marketing programs with distributors, retailers and sports properties.
Have received numerous awards for Leadership and Sales Accomplishments.
Core Competencies Include: New Business Development, Category Management, Brand Management, Market Analysis, Key Account Management Team Leadership, Growth Strategy, Operations Management, P&L Oversight, Organizational Transformation, Client Relationship Cultivation, Negotiations, Process Optimization, Talent Development and Staff Mentoring.

Certified FocalPoint Business and Executive Coach.
Licensed Navigational Conversations Facilitator.
Completed professional training in leadership, distribution systems, sales management and public speaking.
Merrimack College: Bachelor of Arts.